Visual culture is central to how we communicate. Our lives are
dominated by images and by visual technologies that allow for the
local and global circulation of ideas, information, and politics.
In this increasingly visual world, how can we best decipher and
understand the many ways that our everyday lives are organized
around looking practices and the many images we encounter each day?
Now in a new edition, Practices of Looking: An Introduction to
Visual Culture provides a comprehensive and engaging overview of
how we understand a wide array of visual media and how we use
images to express ourselves, to communicate, to play, and to learn.
Marita Sturken and Lisa Cartwright-two leading scholars in the
emergent and dynamic field of visual culture and
communication-examine the diverse range of approaches to visual
analysis and lead students through key theories and concepts. Using
clear, accessible language, vivid examples, and more than 250
full-color illustrations, the authors both explain and apply theory
as they discuss how we see paintings, prints, photographs, film,
television, video, advertisements, the news, the Internet, digital
media, and visualization techniques in medicine and science. This
truly interdisciplinary text bridges art history, film, media, and
cultural studies to investigate how images carry meaning within and
between different cultural arenas in everyday life, from art and
commerce to science and the law. Sturken and Cartwright analyze
images in relation to a wide spectrum of cultural and
representational issues (desire, power, the gaze, bodies,
sexuality, and ethnicity) and methodologies (semiotics, Marxism,
psychoanalysis, feminism, and postcolonial theory). Thoroughly
updated to incorporate cutting-edge theoretical research, the
second edition examines the following new topics: the surge of new
media technologies; the impact of globalization on the flow of
information and media form and content; and how nationalism and
security concerns have changed our looking practices in the
aftermath of 9/11. Challenging yet accessible, Practices of Looking
is ideal for courses across a range of disciplines, including media
and film studies, communications, art history, and photography.
Beautifully designed and now in a larger format and in full color
throughout, Practices of Looking is an invaluable guide to
understanding the complexities, contradictions, and pleasures of
the visual world. Instructor's manual availalbe online.